After about half a year of putting together augmented reality apps and filters, we’ve really needed a virtual home to bring it all together in one place. MPAR Online will be our new place to keep track of our augmented reality filters across each platform (Snapchat, Instagram, Facebook Camera, TikTok). It will also be the best place to find the latest information on each augmented reality application or concept we release, alongside videos, GIFs, screenshots and some details on what we were trying to achieve with each.
As you see right here, we have a blog. This is where we want to talk about the state of augmented reality today, what we can be doing better, and where we want to see augmented reality (and our augmented world overall) going in the future. We’ll post up thoughts on what we learn as our experience crafting augmented reality grows. If we build something and find a best practice approach we’d love to share with the community — it’ll be here. If we build something and realise it’s a concept to be avoided — we’ll discuss it here.
At MPAR, we want to use augmented reality to make the world a better place. We see augmented reality as a chance at a clean slate. An entirely new platform where maybe, just maybe, we can approach technology better. Let’s build technology to help people through their lives, rather than to distract and engulf those lives. Let’s make things that help people learn, ponder and grow.
Looking forward to sharing a whole lot of augmented reality creations and ponderings here with you all. Thanks for stopping by.
Meri and Pat, MPAR